“Jersey Shore” Meets The North Shore: The Snooki Shop Opens in Huntington

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After a weekend store grand opening on February 24 which saw lines of customers and well-wishers extend well across town deep into Huntington Village, “The Snooki Shop,” owned by “Jersey Shore’s” Nicole Polizzi, made it official with a formal ribbon cutting organized by the Huntington Chamber of Commerce.

staff4 – Going Local Long Island — Huntington staff make final preparations before the opening of the Snooki Shop

Featuring apparel, gifts and merch personally picked and organized by Polizzi, The Huntington location is the “Jersey Shore” star’s third, with sister stores in Madison and Seaside Heights, New Jersey. The store’s opening was first announced last August on social media. This new location replaces a former store in Beacon, New York, in Dutchess County.

staff – Going Local Long Island — The staff and manager Faith Fling right of the Huntington Snooki Shop

Present for the ribbon cutting and festivities was Polizzi herself, Gina Cecala, Chief Operating Officer of The Snooki Shop, and the complete contingent of staff and management for the Huntington store. A well-behaved and enthusiastic crowd once again extended past Gerard Street in Huntington, giving big cheers as Polizzi arrived before the event.

sign – Going Local Long Island — The new Snooki Shop sign awaits customers behind the register in Huntington

angelina – Going Local Long Island — Jersey Shore Family Vacation cast members Nicole Snooki Polizzi and Angelina Pivarnick

Also in attendance was “Jersey Shore’s” Angelina Pivarnick and an extensive production crew from 495 Productions, producers of “Jersey Shore Family Vacation,” which was filming the festivities for an upcoming episode to air on MTV.

staff2 – Going Local Long Island — Polizzi COO Cecala and New Jersey store staff celebrate with Snooki Shop Huntington Staff

staff3 – Going Local Long Island — The staff extends a champagne toast right before the doors open

Local officials included State Senator Mario Mattera, representatives from Suffolk County Legislator Stephanie Bontempi, Town of Huntington Deputy Town Supervisor John McCarron, Superintendent of Highways Andre Sorrentino, Town Clerk Andrew Raia, and Town Councilwoman Theresa Mari.

snooki-mattera – Going Local Long Island — Polizzi receives a special certificate from NY State Senator Mario Mattera flanked by the Jersey Shore Family Vacation production crew

Immediately after the ribbon cutting, Polizzi greeted customers both inside and outside the shop and without hesitation took time to pose for extensive photos with customers.

chamber – Going Local Long Island — Polizzi poses with Huntington Chamber staff Kelly Smith Director of Member Services and Leanne Gelish Director of Operations

With a faith and desire to support local, the “Shop” staff was pleasantly surprised at both the turnout of both the grand opening and the ribbon cutting. “We couldn’t believe how many showed up for us,” said Faith Fling, Store Manager of the Huntington location.

crowd – Going Local Long Island — The crowd of customers and well wishers extended down Gerard Street towards New York Avenue

The “Shop” already has joined local Chambers and looks forward to becoming an effective and important part of the Huntington community, with Fling already participating in local chamber events and meetings.

wall – Going Local Long Island — The Snooki Shops Step and Repeat right at the front of the store

The Huntington “Snooki Shop,” located at 42 Gerard Street in Huntington, is open from Sunday – Thursday from 11am-4pm, and Friday and Saturday from 11am-5pm. Visit their website (and shop online) at https://thesnookishop.com/ and follow them on Instagram at @thesnookishop.

Watch the ribbon cutting right here on Going Local Long Island!

Check out an article about Real Housewife of New Jersey star, Melissa Gorga, also opening a store in Huntington by clicking here!

Evangeline Knell

Evangeline Knell is a 3-time Prime Time Creative Arts Emmy nominee and Shorty Awards winner for her production and design direction of interactive broadcast television elements for AMC’s “Talking Dead,” Bravo’s “Watch What Happens Live,” and an interactive television execution for Sprint during a live NASCAR race on the TNT network. After a 16-year career with CNN in New York, earning 3 Peabody Awards, her extensive creative and production work has been seen on dozens of broadcast and cable networks and station groups throughout the country. A proud board member of the Huntington Chamber of Commerce, she is Co-Founder of Going Local Media at goinglocal.li and Executive Producer at goinglocal.tv, built for Long Island local businesses and organizations, and has been the Owner and Creative Director of Identity Digital, a long-based video production and live streaming company since 2019, supporting and amplifying community businesses and organizations through the production of innovative, engaging, and authentic content that resonates with diverse, socially connected audiences.

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